Cookie Policy

Basehound Media Cookie Policy

What are cookies:
We and our business partners collect information about your use of our website through cookies. Cookies are information files stored on your computer, tablet or smartphone that help websites remember who you are and information about your visit. Cookies can help to display the information on a website in a way that matches your interests. Most major websites use cookies.

What cookies we may use on this Website:
The cookies we and our business partners use on this website are broadly grouped into the following categories:

Essential – Some of the cookies on our website are essential for us to be able to provide you with a service you have requested. An example of this would be a cookie used to enable you to log into your account on the website or which allows communication between your browser and the website. Our cookie preference cookie described in the section “How can I reject or opt out of receiving cookies?” is also an essential cookie. You may not be able to use our website without these cookies.

Essential Cookies we may use:

wordpress_test_cookie A session cookie, deleted when you close your web browser.
wp-settings-xxxxx WordPress uses this cookie to customize your view of main site interface. Persistent cookie, expires a little under one year from the time they’re set.
wp-settings-time-xxxxx WordPress uses this cookie to customize your view of main site interface. Persistent cookie, expires a little under one year from the time they’re set.

Third party cookies:
Some of the cookies described in this document are stored on your machine by third parties when you use our website. We have no control over these cookies or how the third parties use them. They are used to allow that third party to provide a service to us, for example analytics. For more information on these cookies and how to disable them see below.

Analytics – We use third party analytics cookies to help us understand how users engage with our website. An example is counting the number of different people coming to our website or using a particular feature, rather than the total number of times the site or feature is used.
Without this cookie, if you visited the website once each week for three weeks we would count you as three separate users. We would find it difficult to analyse how well our website was performing and improve it without these cookies.

Third Party Cookies we may use are:

_ga Google Analytics. Persistent Cookie used to distinguish users. Expires after 2 years.
_gat Google Analytics. Session Cookie used to throttle the request rate. Expires after 1 minute.
__utma Google Analytics. Persistent Cookie keeps track of the number of times you’ve visited the website. Expires after 2 years from initial set or update.
CONSENT Google Analytics Persistent Cookie for Cookie Consent Setting. Expires after 5 years.
1P_JAR Google Ad personlisation. Session cookie expires when browser is closed.
NID Google Advertising. Persistent cookie expires after 6 months.
OGPC Google personal preference storage and Google Maps information. Persistent cookie expires after 2 years.
OTZ Google analytics cookie used for website traffic information. Expires after 1 month.
gmb_ga-test Google analytics cookie used for website traffic information. Expires after 1 month.

Social Sharing
We may use cookies to allow you to share content directly on the social networking/sharing sites like Facebook, Twitter or Instagram. Examples would be if you wanted to “like” or “tweet” about a business or product advertised on our website.

Interest-Based Advertising
You will have noticed that when you visit websites you will be shown adverts for products and services you may wish to buy. The money made by website owners for showing third party adverts on their websites often pays for the cost of running the website and therefore usually allows you to use the website without having to pay a registration or usage fee. We, like many businesses may place adverts for ourselves on a range of associated websites. However, to try and ensure that the adverts you see are relevant to you we use cookies to collect information about the types of things that interest you, for example websites you visit and the geography that you are based in. Having these cookies does not increase the number of adverts you will be shown, but simply makes the adverts you see more relevant.

How can I reject or opt out of receiving cookies?
When you first visited this website, if we use cookies you will see a message bar drawing your attention to the fact that this website uses cookies and inviting you to review this cookie policy to help manage your cookie preferences. If you do not manage your preferences despite this prompt a cookie preference cookie will be dropped confirming that you consent to us using the cookies detailed in this cookie policy, this cookie preference cookie will last for no more than 5 years.

Please note that we can’t always control third party cookies stored on your machine from our website and where this is the case you will need to visit the relevant third party’s website directly to manage cookies stored on your machine by them. Please see our “Third Party Cookies” section above.

If you want to reject cookies we use from this website you will need to:
a. delete the cookies from your browser. Most browsers also allow you to prevent all or some cookies being stored on your machine in the future. For more information on how to delete or disable cookies from your browser please use the “help” function within your browser or alternatively visit By deleting our cookie preference cookie the next time you visit this website the cookie message bar will appear again inviting you to again reconsider your preferences; and/or
b. if you only want to reject some or all of the third party cookies you will need to visit the relevant third party’s website directly to manage cookies stored on your machine by them. Please see our “Third Party Cookies” section.
Please be aware that disabling cookies may impact the functionality of this website.

You block cookies by activating the setting on your browser which allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies as soon you visit our site.

If you would like to disable, delete or control cookies on your browser, please follow the appropriate link for your browser below:

Internet Explorer

Internet Advertising Bureau
a. Internet Advertising Bureau website at where you will be able to opt-out of receiving Interest-Based Advertising cookies from some of the third parties listed below; and/or
b. the third party’s individual privacy policy listed below:

Google Analytics – Google provides anonymised data about the visits made to our website.
More info:
See the list of Google Cookies used by our website in Third Party Cookies above.

Social Sharing – Facebook store cookies which allow the Facebook “Like” social sharing functionality but only if you click on the Facebook “Like” button on our website or log in to Yell using your Facebook account.
More info:

Social Sharing – Twitter also store cookies which allow their social sharing functionality including the “Tweet” function and to generate usage information during your visit to our website.
More info:

If you want to know more about how cookies work and how to manage or delete them, visit the World Wide Web Consortium’s website

We may update this policy from time to time so you may want to check it each time you visit our website.

Last updated January 2022
Next review January 2024